BRANDING Make an Impact
Underestimated Strategy
DESIGN
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BRANDING is Everything
The easiest, cheapest way you can make your company stand out in a sea of competitors.
VISUAL
Branding design is the visual and conceptual expression of a company's identity. It involves creating cohesive visual elements that shape how the brand is perceived by its target audience. The primary components of branding design include the logo, color palette, typography, imagery, and other visual assets. Each of these elements works together to create a recognizable and consistent look and feel that reflects the brand’s personality.
CONSIDERATIONS:
Logo Design
Primary Colors
Shape & Element Use
Slogans
WRITTEN
Branding as a writing style is clear, consistent, and aligned with a company’s values and personality. It uses language that resonates with the target audience, crafting a unique voice that conveys the brand’s identity. Whether formal or casual, playful or serious, branding writing aims to build trust, evoke emotion, and create a memorable experience. Each word and tone choice reinforces the brand’s core message, fostering connection and differentiation in a crowded marketplace.
CONSIDERATIONS:
Slogans
Typography
Writing Style